by Sharon Ernst | Sep 13, 2026 | Proofreading and Editing
Editing. It’s a skill we’ve always needed but will need more of in the age of AI. If editing isn’t something you feel confident doing, here’s an example of a paragraph in desperate need of fixing…and step-by-step instructions for how to tackle it. For this editing lesson, we have a run-on sentence—71 words—that does say something, but the reader gets lost in it because it is so darn long and confusing. Here’s the sentence, with brand names removed: The auto industry has paid lip service to digital sales...
by Sharon Ernst | Oct 24, 2024 | Uncategorized
I’ll admit it: I’ve yet to use ChatGPT. And I am still skeptical that it is going to fulfill all the marketing potential I see touted on LinkedIn. But I did just write an article for a client and was given AI-generated content as the starting point. And below is what I learned during my first experience. I pass this along to help out anyone else who is either a) handed an outline generated by ChatGPT as I was, or b) generating such outlines and giving them to writers to use. Because, regardless of my skepticism, I realize that AI...
by Sharon Ernst | Jul 31, 2020 | Business Writing Skills
Are you still working from home (WFH)? Or, as a client put it to me this morning, “living at work”? As challenging as it can be, those of us WFH have gained back a little time in our days because we don’t have to commute. And there, as the one who wants everyone to be a better, faster writer, I see WFH as opening up just a weeee bit of time for people to work on the critical communication skill of writing. Plus, I’ll be honest with you, as the farmer, I have had very little time this July to encourage anyone to do so—including...
